SmartRev

Use Revenue Science to
Revolutionize Your Business

Individual Purchases

Transform your business by understanding the simple steps to revenue growth

Bulk Ordering

Equip everyone on your team with the tools to drive growth and profitability

About TTI

Deliver cutting-edge assessment solutions to help your organization optimize their talent and foster workplace excellence

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Transform your business by understanding the simple steps to revenue growth with SmarRev. Equip yourself and then your entire team with the tools needed to drive unprecedented growth and profitability by purchasing in bulk. This book is a crucial investment for anyone committed to achieving financial success.

About The Authors

Rick McPartlin,

CEO of The Revenue Game™, has dedicated over 35 years to integrating Revenue Science into a wide range of companies, from start-ups to giants like Siemens and Johnson & Johnson, as well as numerous midsize businesses. With advanced degrees in business and management, Rick has disseminated his knowledge as a professor, speaker, and consultant, and currently serves as the chief revenue officer for TTI Success Insights. In this role, he champions SmartRev, leveraging revenue science principles for maximum profitability. Rick’s goal is to make SmartRev principles accessible to all, fostering a culture of revenue growth in businesses. Living in Arizona with his wife and two rescue cats, Rick finds joy in helping companies build a revenue-focused culture and spending time with his family.

Jodi Sherwood,

is a seasoned writer, authorpreneur, and small business owner with extensive international experience. Her background in entrepreneurship and personal experiences with both the challenges and successes of small business ownership has deeply influenced her professional path. Jodi’s engagement with the SmartRev project has been a journey of discovery and enthusiasm; she has thoroughly enjoyed learning its principles and is eager to share these insights on strategic planning and value creation with others. Residing in Boise, Idaho, Jodi balances her professional life with her personal interests, enjoying walks along the Boise River and valuing the time spent with her family and friends on the same continent.

About The Authors

Rick McPartlin,

CEO of The Revenue Game™, has dedicated over 35 years to integrating Revenue Science into a wide range of companies, from start-ups to giants like Siemens and Johnson & Johnson, as well as numerous midsize businesses. With advanced degrees in business and management, Rick has disseminated his knowledge as a professor, speaker, and consultant, and currently serves as the chief revenue officer for TTI Success Insights. In this role, he champions SmartRev, leveraging revenue science principles for maximum profitability. Rick’s goal is to make SmartRev principles accessible to all, fostering a culture of revenue growth in businesses. Living in Arizona with his wife and two rescue cats, Rick finds joy in helping companies build a revenue-focused culture and spending time with his family.

Jodi Sherwood,

is a seasoned writer, authorpreneur, and small business owner with extensive international experience. Her background in entrepreneurship and personal experiences with both the challenges and successes of small business ownership has deeply influenced her professional path. Jodi’s engagement with the SmartRev project has been a journey of discovery and enthusiasm; she has thoroughly enjoyed learning its principles and is eager to share these insights on strategic planning and value creation with others. Residing in Boise, Idaho, Jodi balances her professional life with her personal interests, enjoying walks along the Boise River and valuing the time spent with her family and friends on the same continent.

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